Hello Kitty, an idol-like character loved across generations.

As we’re currently in the midst of a Heisei retro boom where various characters are gaining popularity again, that person has made an unexpected comeback!! The dazzling aesthetic of Matsukensamba has a huge impact! Since these are such rare collaboration items, you can’t help but want to get your hands on them.

Hello! I’m Sekai, the virtual reporter for Perfect World Tokyo!
Today I’m introducing lifestyle items featuring Hello Kitty, the extremely popular character with a red ribbon as her trademark. This time, we have an item with massive impact! The Sanrio × Matsukensamba collaboration stickers.

This is the Sanrio Hello Kitty × Matsukensamba Clear Candy Sticker (Gold).


This impact makes you want to say “Ole!!” Those born in the Heisei era can’t resist wanting this Matsukensamba collaboration sticker design. Kitty also comes in Matsukensamba style, creating a rare and exciting design.

There are also design variations. This one is the Sanrio Hello Kitty × Matsukensamba Clear Candy Sticker (Pink).


Even looking at it now in the Reiwa era, this dazzling feeling has an incredible impact! While there are lots of other glittery stickers out there, this seems to have more impact than any of them… (laughs) That’s the power of Matsukensamba!

This one is the Sanrio Hello Kitty × Matsukensamba Clear Candy Sticker (Rainbow).


The dazzling aesthetic of Matsukensamba pairs perfectly with Kitty’s lovely aesthetic. You can use them on planners, notebooks, smartphone cases, and for decorating various accessories. Size: 20cm×9cm×0.2cm Material: PP, PVC

For those of you who are into collecting stickers, I also recommend this item. This is the Sanrio Hello Kitty Sticker Binder.

Here it is! The currently super popular Series Style-up Series. Kitty’s cute appearance with a stylish feel is just perfect.


Leopard print with a flip phone design is packed full of Heisei vibes, and those who grew up in the Heisei era can’t help but want it! The combination of sparkling glitter and leopard print is just too stylish. 【Set Contents】Pocket Refills: 10 pieces Size: 16cm×12cm×3cm Material: PVC, PU, synthetic leather, PP, metal

This time, I’ve introduced the rare sticker items from the Hello Kitty and Matsukensamba collaboration. With the Heisei retro boom, these items are packed with Heisei elements! The dazzling aesthetic of Matsukensamba has such a massive impact that it might really shine out in everyone’s sticker notebooks!! Why not try picking up some of these Sanrio items that have the ultimate Heisei retro feel?
The latest news about Snoopy is available here. Please feel free to check it out as well.
How was that? I hope you all have wonderful encounters with characters!
Thank you so much for reading all the way to the end! I’m Sekai from Perfect World Tokyo.
Sanrio, Kitty, Matsukensamba, Collaboration,
Stickers, Heisei, Retro, Cute, Perfect World Tokyo, Perfect World, Tokyo, Summary, News, New Arrivals, Hit Items, Character Goods, Goods, neo
This is a translated report from Japan’s Perfect World Tokyo.
✍️ Supervised by | Editor-in-Chief KOS
Editor-in-Chief of a character goods specialty media. Has written and supervised over 12,000 articles to date. As the representative of Perfect World Co., Ltd., operates Perfect World Tokyo. Handles over 50,000 character goods at all times, personally reviewing and selecting over 1,000 new products every month. All products featured in the media are authentic items sourced directly by the company, and all photos are taken in-house. Articles are written after personally inspecting each product, delivering the latest news and product reviews in the character goods industry. Information is provided from three perspectives: as a retailer, photographer, and editor.

