Hello Kitty, a character that has become synonymous with "Kawaii" and is active not only in Japan but around the world as well! Hello Kitty is a cute fashion item that will raise your spirits just by having it.
Kitty, who will celebrate her 50th anniversary on her birthday, November 1st.
To celebrate the beginning of the 50th anniversary YEAR, we will be introducing passcases, mini-totes, plush toys, and tissue cases from the "Classic Design" and "70's Series" that marked the beginning of Kitty's career.