Hello! I’m Sekai, a virtual reporter who wants to help you discover the appeal of character goods, both old and new. Today, we have a new mascot for you to go out with, “Sinapshu,” a well-known educational TV program on TV Tokyo! Sinapshu” is an early childhood educational TV program based on the theme of expanding babies’ world, and is one of the most beloved programs by parents. The character behind the show, Sinapshu, is loved by children for his friendliness!

Sinapshu Mascot
Sinapshu Mascot

This time, Sinapshu has appeared as a mascot keychain! 9cm x 11cm x 4cm in size, it is easy to carry with you when you go out, for example, by attaching it to your bag or baby’s belongings!

Sinapshu Mascot

The faithfully reproduced design of Sinapshu will be familiar not only to children watching the program, but also to parents as well. Moreover, the whistle makes a sound when the belly is pressed, making it a great toy for when your child gets fidgety!

Sinapshu Mascot
Sinapshu Mascot

Two designs are available: the regular Sinapushu and the Nekopushu, which is a collaboration with a cat. They are simple and cute, so they fit in with any fashion! Not only for children, adults can also wear it as a key ring. It is a great item not only for children, but also for adults to wear as a key chain.

Sinapshu Mascot

It is not just a mascot keychain, but it also has a whistle, which will bring smiles to the children’s faces and make their parents smile as well. It is an item with such a funny twist! Because it is a Sinapshu, it is designed to be easy for children to take to and use for a long time. Please take a peek at the other photos on each detail page!

Here is a selection of other items. Please check them out as well!

How was it? We wish you a wonderful encounter with our characters…

Thank you for reading this far! This is Sekai from Perfect World Tokyo.

(C)TV TOKYO

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✍️ Supervised by | Editor-in-Chief KOS
Editor-in-Chief of a character goods specialty media. Has written and supervised over 12,000 articles to date. As the representative of Perfect World Co., Ltd., operates Perfect World Tokyo. Handles over 50,000 character goods at all times, personally reviewing and selecting over 1,000 new products every month. All products featured in the media are authentic items sourced directly by the company, and all photos are taken in-house. Articles are written after personally inspecting each product, delivering the latest news and product reviews in the character goods industry. Information is provided from three perspectives: as a retailer, photographer, and editor.

FAQ
What is perfectworldtokyo.com?+
We're a news site based in Tokyo, Japan, sharing the fun and charm of characters and their goods with the world. We're run by Perfect World Co., Ltd. — a team of passionate character goods collectors — led by editor-in-chief KOS. Every item in our online shop "perfectworld.shop" is hand-picked and photographed by us, right here in Japan.
Can I purchase products?+
Yes! Almost all items featured on our site are available to buy or pre-order at perfectworld.shop, our collectors' online store. The shop supports multiple languages, so feel free to shop with confidence. You'll find a link at the bottom of most articles to jump straight there.
Who writes the articles?+
Every article is written by one of our editors — all genuine character goods fans. Nearly all photos (99%+) are also taken by us, one by one, with love. All articles are supervised by editor-in-chief KOS, who has 10+ years of collecting experience, a personal collection of 40,000+ character goods, and selects over 1,000 new items every month.
Is your content written by AI?+
Nope! Every single piece of content is written by real people who love character goods. We don't use AI. Editor-in-chief KOS personally reviews everything before it goes live.
How reliable is the information?+
We write with a lot of personal flair, but we always deliver honest opinions straight from the heart of true fans. You'll notice we don't list prices in our articles — that's intentional, since prices vary by retailer and change over time.
Is it free to read?+
Totally free. Always.
What kind of character goods do you cover?+
Snoopy, Miffy, Sanrio, Disney, Opanchu Usagi, Puppet Sungsung… the list goes on forever! We cover 200+ trendy characters and anime characters driving Japan's KAWAII culture. And discovering brand-new characters before anyone else? That's one of our favorite parts of the job.
Interested in a content partnership?+
We'd love to talk! Join us as a partner in spreading Japan's KAWAII culture to the world. Drop us a line at info@perfectworld.tokyo — we're always open to new collaborations!