From Sanrio’s “Style Up Series,” items with a Heisei retro mood have arrived! Hello Kitty, Badtz-Maru, and My Melody all gather in nostalgic designs. With loose socks and hibiscus accents that have a slightly gal-like taste, just looking at the lineup brings back the excitement from those days. This time, we’ll introduce items that you’ll want to carry with you every day, with excitement that never stops!
Hello! I’m Sekai, a virtual reporter who wants everyone to feel the charm of character goods, both old and new. This time, I’m introducing Sanrio’s “Mobile Phone-Style Vinyl Pouches”! With three types featuring Kitty, Badtz-Maru, and My Melody, these items are packed with Heisei retro vibes. In addition to the cute visuals that appeal to the romantic heart, the clear portions allow you to see the contents, making them perfect for storing fan activity goods. You can also use them as a pen case to brighten up your desk area!
This is the “Hello Kitty Nostalgic Mobile Phone-Style Vinyl Pouch.”
The shape reminiscent of a mobile phone combined with Kitty’s design creates an irresistible Heisei retro vibe! The size is approximately 19.2cm × 8cm × 5cm, and you can see the contents through the clear portion, which is a great feature. You can put your favorite mascot inside to admire it anytime. ◎ It comes with a heart-shaped carabiner, so you can attach it to your bag and carry it with you.
The design of Kitty in uniform as a gal is absolutely eye-catching and tugs at the romantic heartstrings. It’s also wonderful that it’s part of the currently trending “Style Up Series.” This is an item that mixes Heisei retro atmosphere with contemporary style, making you want to show it off to everyone.
The zipper opens wide, making it easy to see and retrieve the contents. Even with mascots and small items inside, you can easily take things in and out.
This is the “Badtz-Maru Nostalgic Mobile Phone-Style Vinyl Pouch.”
The tanned Badtz-Maru brings out a gal vibe unlike the usual Badtz-Maru, and it’s absolutely delightful! The slightly wheat-colored Badtz-Maru paired with a vibrant purple color further increases the gal factor! With a visual that seems to pack in all the excitement of Heisei gals, you can’t take your eyes off this item.
It’s also wonderful that it comes with a chubby hibiscus charm!
It’s convenient to have an inner pocket! You can store tickets and cards separately so they don’t get bent or lost. You can quickly pull out what you need, so it’ll be useful for your fan activities!
This is the “My Melody Nostalgic Mobile Phone-Style Vinyl Pouch.”
A shape that evokes the mobile phones Heisei gals used to carry, with My Melody in pink and sailor uniform standing out beautifully—a design full of nostalgia. The slightly sweet and sparkly Heisei retro vibe, like what used to be attached to school bags and pouches back then, is irresistible!
It’s perfect for organizing grooming essentials you want to carry around, like lipstick, combs, and small mirrors! You can enjoy your daily grooming time with your favorite Sanrio character by your side.
This time, we introduced the “Nostalgic Mobile Phone-Style Vinyl Pouches” featuring Kitty, Badtz-Maru, and My Melody. In addition to using them for fan activities or as a cosmetics pouch, we recommend using them as a pen pouch. Why not try carrying your favorite character with you while enjoying Heisei retro excitement in your own unique way?
Here we’ve picked up related Sanrio items. Be sure to check them out as well!
How was that? I hope you all have wonderful encounters with characters. Thank you for reading all the way to the end! I’m Sekai from Perfect World Tokyo.
かわいい,パーフェクトワールドトーキョー,パーフェクトワールド,トーキョー,まとめ,ニュース,新着,ヒットアイテム,キャラクターグッズ,グッズ,サンリオ,ハローキティ,マイメロディ,クロミ,スタイルアップシリーズ,ビニールポーチ,neo
This is a translated report from Japan’s Perfect World Tokyo.
✍️ Supervised by | Editor-in-Chief KOS
Editor-in-Chief of a character goods specialty media. Has written and supervised over 12,000 articles to date. As the representative of Perfect World Co., Ltd., operates Perfect World Tokyo. Handles over 50,000 character goods at all times, personally reviewing and selecting over 1,000 new products every month. All products featured in the media are authentic items sourced directly by the company, and all photos are taken in-house. Articles are written after personally inspecting each product, delivering the latest news and product reviews in the character goods industry. Information is provided from three perspectives: as a retailer, photographer, and editor.
