“Today I want to indulge myself” “Today I want to work hard with discipline.” Don’t you find that your mood changes depending on the day? This time, we’re introducing pouches of “Ishiyowa-chan and Ishitsuyou-chan” that are sympathetic to these feelings. They’re two characters with high relatability that you’ll want to carry around in your bag.
Hello! I’m Sekai, a virtual reporter for Perfect World Tokyo!
This time, I’m introducing pouches inspired by San-X’s character ‘Ishiyowa-chan,’ which has become popular mainly on social media. Designed with fluffy sagara embroidery, the appearance and texture are full of healing comfort. There’s also ‘Ishitsuyou-chan’ who seems to give you power on days when you want to do your best, so it’s hard to decide which one to choose.
First, I’m introducing a pouch where Ishiyowa-chan is the main character. The watery, glistening eyes looking straight at you make your heart skip a beat. You’ll find yourself healed by this indescribable cuteness.
The design is not printed but finished with luxurious sagara embroidery covering one entire side. The puffy three-dimensional texture is so cute that you can’t help but want to touch it. The light blue background is also soft and stylish.
The key point is that while one side is completely embroidered, the other side is intentionally left plain and simple to avoid making it too puffy. It won’t take up much space in your bag, and the balance between cuteness and usability is perfect.
The size of 15cm × 25cm × 1cm is just right for storing makeup and small items. The opening is wide, making it easy to take things in and out and see the contents at a glance, which is great. It’s a very practical pouch.
Ishiyowa-chan, who is there for you on days when you feel a bit tired and want to indulge yourself tomorrow. She teaches you that having weak willpower isn’t bad, and that taking care of yourself is important, with her laid-back attitude that makes you feel relieved and healed. It’s a pouch you’ll want to carry on tiring days.
Next, I’m introducing a pouch where Ishitsuyou-chan is the main character, with her impressively sharp and dignified expression.
Ishitsuyou-chan carrying a bag in her commuting style exudes a full-of-drive atmosphere! Watching her, you feel like you get power to do your best too. She’s cool.
The refined and calm light beige base is great because dirt doesn’t show easily and it’s practical to use. The black and white contrast of the Ishitsuyou-chan illustration really stands out, and cuteness shines through in the sophisticated look.
Ishitsuyou-chan, who is there for you when you want to work hard. Her strong will and stoic nature are something you want to emulate. You’ll want to keep her in your bag like a good luck charm.
Both Ishiyowa-chan and Ishitsuyou-chan are so attractive it’s hard to choose. If you get both and switch between them depending on your mood each day, you’ll be able to enjoy your days just a little bit more. Please take the time to check out these cute pouches with sagara embroidery.
We also have an Ishiyowa-chan sagara embroidery keychain with a cute puffy design. It’s a round and adorable die-cut design featuring the faces of both characters. Whether you attach it to a pouch or bag, it has plenty of presence!
Please add this to your daily life as well.
Here’s the latest news from Perfect World Tokyo. Please feel free to check it out too.
How was that? I hope you all have a wonderful encounter with Ishiyowa-chan…
Thank you for reading this far! I’m Sekai from Perfect World Tokyo.
Ishiyowa, Ishitsuyou, Pouch,
Sagara, Embroidery, Healing, Keychain, San-X, Cute, Perfect World Tokyo, Perfect World, Tokyo, Summary, News, New Arrivals, Hit Items, Character Goods, Goods, NEO,
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This is a translated report from Japan’s Perfect World Tokyo.
✍️ Supervised by | Editor-in-Chief KOS
Editor-in-Chief of a character goods specialty media. Has written and supervised over 12,000 articles to date. As the representative of Perfect World Co., Ltd., operates Perfect World Tokyo. Handles over 50,000 character goods at all times, personally reviewing and selecting over 1,000 new products every month. All products featured in the media are authentic items sourced directly by the company, and all photos are taken in-house. Articles are written after personally inspecting each product, delivering the latest news and product reviews in the character goods industry. Information is provided from three perspectives: as a retailer, photographer, and editor.
