お文具さんのチャーム

The “Obungussan” gently soothes tired hearts. This popular character has a loose appearance, unique movements, and a surreal charm that makes you chuckle involuntarily. Even when you’re a bit tired from working too hard, just seeing Obungussan and friends’ indescribable expressions and forms naturally relaxes you. What makes Obungussan appealing isn’t just cuteness—it also has a certain effortless humor.

お文具さんのチャーム

Hello! I’m Sekai, a virtual reporter who wants everyone to experience the appeal of character goods, both new and old. This time, I’m introducing the “Mirror Charm” and “Puffy Keychain” where you can enjoy the world of Obungussan. The more you look at them, the more addicted you become—you’re sure to be healed by these indescribable characters. Check out these must-see items packed with cuteness and a touch of surreal playfulness!

お文具さんのチャーム

Let me start by introducing the “Obungussan Mirror Charm.”

A mirror charm with impressive presence, as if capturing the loose appearance of Obungussan just as it is. With a size of approximately 8cm × 10cm × 4cm, it’s perfect for carrying on a bag or elsewhere. Not only is the appearance adorable, but pay attention to Obungussan’s characteristic expression that makes you feel cozy just looking at it. Plus, with a built-in mirror, it’s handy for checking your appearance when you’re out and about!

お文具さんのチャーム
お文具さんのチャーム

This is the “Pudding-san Mirror Charm.”

Among Obungussan’s companions, Pudding-san, who is dependable and serves as the tsukkomi (straight man), appears as a charm! While warmly watching over the loose Obungussan characters, sometimes delivering sharp retorts—Pudding-san is quite endearing. Though dependable, Pudding-san is actually a very kind-hearted character. This mirror charm lets you feel close to Pudding-san anytime, and carrying it on your bag should provide cozy comfort even when you’re out.

お文具さんのチャーム
お文具さんのチャーム
お文具さんのチャーム

This is the “Pudding-san Puffy Keychain.”

A Pudding-san floating around puffily—it’s a charmingly loose item. With a nice size of approximately 5.6cm × 5cm × 2.3cm, you can attach it to your bag, pouch, and more. Inside is glittering sparkly glitter that shines with a sparkle each time you move it. Just watching Pudding-san floating gently and puffily should feel wonderfully soothing.

お文具さんのチャーム
お文具さんのチャーム

Cat-san, Jelly-san, and even the Nameless One appear as illustrations!

お文具さんのチャーム

This time, I introduced Obungussan’s “Mirror Charm” and “Puffy Keychain.” The indescribable expression you want to glance at when tired and the loose atmosphere are irresistible. Once you get hooked, you can’t escape—be sure to enjoy the charm of Obungussan!

We’ve picked up related Obungussan items here. Be sure to check them out as well!

How was that? I hope you’ll have wonderful encounters with characters. Thank you so much for reading! This is Sekai from Perfect World Tokyo.

cute, Perfect World Tokyo, Perfect World, Tokyo, roundup, news, new arrival, hit items, character goods, goods, Obungussan, mirror charm, puffy keychain, Pudding-san, Cat-san, Nameless One, Jelly-san, neo

This is a translated report from Japan’s Perfect World Tokyo.

✍️ Supervised by | Editor-in-Chief KOS
Editor-in-Chief of a character goods specialty media. Has written and supervised over 12,000 articles to date. As the representative of Perfect World Co., Ltd., operates Perfect World Tokyo. Handles over 50,000 character goods at all times, personally reviewing and selecting over 1,000 new products every month. All products featured in the media are authentic items sourced directly by the company, and all photos are taken in-house. Articles are written after personally inspecting each product, delivering the latest news and product reviews in the character goods industry. Information is provided from three perspectives: as a retailer, photographer, and editor.

FAQ
What is perfectworldtokyo.com?+
We're a news site based in Tokyo, Japan, sharing the fun and charm of characters and their goods with the world. We're run by Perfect World Co., Ltd. — a team of passionate character goods collectors — led by editor-in-chief KOS. Every item in our online shop "perfectworld.shop" is hand-picked and photographed by us, right here in Japan.
Can I purchase products?+
Yes! Almost all items featured on our site are available to buy or pre-order at perfectworld.shop, our collectors' online store. The shop supports multiple languages, so feel free to shop with confidence. You'll find a link at the bottom of most articles to jump straight there.
Who writes the articles?+
Every article is written by one of our editors — all genuine character goods fans. Nearly all photos (99%+) are also taken by us, one by one, with love. All articles are supervised by editor-in-chief KOS, who has 10+ years of collecting experience, a personal collection of 40,000+ character goods, and selects over 1,000 new items every month.
Is your content written by AI?+
Nope! Every single piece of content is written by real people who love character goods. We don't use AI. Editor-in-chief KOS personally reviews everything before it goes live.
How reliable is the information?+
We write with a lot of personal flair, but we always deliver honest opinions straight from the heart of true fans. You'll notice we don't list prices in our articles — that's intentional, since prices vary by retailer and change over time.
Is it free to read?+
Totally free. Always.
What kind of character goods do you cover?+
Snoopy, Miffy, Sanrio, Disney, Opanchu Usagi, Puppet Sungsung… the list goes on forever! We cover 200+ trendy characters and anime characters driving Japan's KAWAII culture. And discovering brand-new characters before anyone else? That's one of our favorite parts of the job.
Interested in a content partnership?+
We'd love to talk! Join us as a partner in spreading Japan's KAWAII culture to the world. Drop us a line at info@perfectworld.tokyo — we're always open to new collaborations!