A popular Sanrio character, Hello Kitty, collaborates with ROOTOTE! Hello Kitty’s cute face is designed all over the bag. With 4 color options, try to find your favorite bag.


I’m Sekai, a virtual reporter for Perfect World Tokyo! This time, I’m featuring a popular Hello Kitty knit tote bag from Sanrio. Which color do you like?
What is ROOTOTE?
A Japanese tote bag specialty brand founded in 2001. The key feature is the side pocket called “Roo Pocket,” inspired by a kangaroo’s belly pouch, which is included on every bag. With a wide variety of designs, it can be used for everyday use, travel, commuting, and many other purposes.

Hello Kitty Knit Tote Bag × ROOTOTE
Even if you normally use two bags, this one bag can hold enough for both. You can easily fit A5 notebooks, water bottles, pouches, and more. The bag opening is large, so you can quickly find what you’re looking for. Hello Kitty’s charming face is designed all over the bag, making it adorable.

Looking closely, you can see it’s made with sparkling metallic yarn. Although metallic might sound a bit stiff, the knit has a smooth feel. Since it’s used for bags, it has firmness and the shape doesn’t easily collapse, and it has a gusset.

On the back, there’s a subtle, small seamless Roo Pocket. It can store a mobile phone and is easy to access. The “HELLO KITTY” logo is printed, so you can tell it’s Hello Kitty from the back as well.

The inside of the bag also has a Roo Pocket. If you put frequently used items in it, they’re easy to access and convenient. The bag opens and closes with a single button, and when the capacity is low, closing it prevents items from falling out even if the bag tips over. The ROOTOTE logo is also visible.

Gold buttons are attached to the sides, making it a design that’s easy for adults to use as well. The color in the image is Milk Tea. Looking at an enlarged view should make it easier to imagine the color.

This knit tote bag can be hand washed. Therefore, even if it gets dirty from spilled drinks or other accidents, it can be cleaned, so you can use it for a long time. When washing, please refer to the instructions to avoid the shape collapsing.

It comes in 4 colors and one size. Since they’re not similar colors, the bag’s color will give different impressions when paired with your outfit.

The knit tote above is “Carbon” color. It has coolness with cuteness. It’s easy to use at work as well.

The knit tote above is “Soda” color. With its refreshing color, it pairs well with both white and black outfits.

The knit tote above is “Milky Pink” color. With its girly pink color, the cuteness is even more emphasized. The soft color makes it easy for both adults and children to use.

The knit tote above is “Milk Tea” color. If you think “pink color might be too cute,” then milk tea color is recommended for you.



Size: W(top)40(bottom)29 × H25 × D12cm Handle 42cm
Material: Polyester, Polyurethane, Dot Button
How was it? Knit totes are a material that can be used regardless of season. Please try to find the color that suits you. I hope there will be more wonderful character encounters ahead… Thank you for reading this far! I’m Sekai from Perfect World Tokyo.
cute, Perfect World Tokyo, Perfect World, Tokyo, roundup, news, new arrivals, hit items, character goods, sanrio, Sanrio, Hello Kitty, ROOTOTE, rootote, knit tote, hand washable, 4 colors, large capacity
✍️ Supervised by | Editor-in-Chief KOS
Editor-in-Chief of a character goods specialty media. Has written and supervised over 12,000 articles to date. As the representative of Perfect World Co., Ltd., operates Perfect World Tokyo. Handles over 50,000 character goods at all times, personally reviewing and selecting over 1,000 new products every month. All products featured in the media are authentic items sourced directly by the company, and all photos are taken in-house. Articles are written after personally inspecting each product, delivering the latest news and product reviews in the character goods industry. Information is provided from three perspectives: as a retailer, photographer, and editor.

